The Future of The Automotive Industry for Businesses and Individuals

Due to new modes of use linked to sharing rather than ownership, the vehicle fleet is turning to new business models that make it possible to increase vehicle mobility. Connectivity and technological innovations are at the service of mobility to limit vehicles’ carbon footprint, improve driver safety, and anticipate breakdowns. Here are three major trends in the automotive industry.

Connectivity Solutions for Green Mobility

Today technology makes it possible to improve the driver’s experience in new use (car-sharing, autonomous vehicles, carpooling, etc.). Still, it also offers solutions for sustainable mobility that is more respectful of the environment.

Beyond electric or hybrid motors, which emit significantly less CO2 emissions than heat engines, some manufacturers have developed fleet monitoring solutions, increasingly popular with fleet managers to improve their environmental performance and efficiency Productivity.

These on-board telematics systems make it possible in particular to:

  • Geolocate vehicles in real-time by GPS to optimize their movements;
  • Alert the driver via his smartphone as well as the fleet manager in the event of an incident to improve the driver’s safety and guide him through the procedures to follow;
  • Reduce fuel consumption and the environmental footprint of its customers by limiting engine Stoppages, Overspeed, and detours, in particular, thanks to the eco-driving assistant;
  • Accurately measure mileage and C02 emissions anonymously to reward the most virtuous fleets with different certification levels (the fleets showing the best performance can promote their environmental approach to their customers).

5g to Streamline Traffic and Secure Road users

5G also appeals to the automotive industry because it makes it possible to:

  • You can Rent a Car in Islamabad with 5G technology.
  • Streamline traffic by quickly exchanging data from car to car and thus tracing traffic;
  • Improve emergency braking: for example, a connected car in 5G in an accident situation can warn the cars behind it in less than a millisecond and thus improve their braking distance (a connected car traveling at 130 k / h , connected in 5G and warned of an accident can stop in 84.7 m instead of 120 m and these few tens of meters gained are enough to save many lives);
  • Make vehicles even more autonomous by increasing data flow via many connected objects from outside (sensors of other cars, sensors of urban furniture, etc.).

Predictive Maintenance Thanks To Technological Innovations

In an automotive sector that is gradually slipping from a property economy to a sharing economy, we witness an intensification of vehicle use. With rental, car-sharing, carpooling, and VTC trips, the number of users and passengers increases, and mileage increases significantly. This is why maintenance becomes an essential link in meeting the needs of these new forms of mobility.

PSA has understood this well by launching its Free2move application, a car-sharing service for individuals and professionals with increasingly connected cars to identify breakdowns very early and warn the driver that it is time to go to the garage.

Also, with an electric vehicle market that continues to grow and has engines that are simpler and more robust than heat engines, manufacturers focus on improving the maintenance of wearing parts such as tires and brakes. , shock absorbers and bearings, parts which alone account for 40% of automobile expenses for both individuals and businesses.

How to Make a Success of Your Car Rental? 8 Steps

1. Evaluate Your Project with Precision

Before considering rent a car in Lahore, you must assess your needs:

  • Duration of the lease
  • Distance to be covered and road conditions of the destination
  • Number of people to transport
  • Type of people transported (children, older adults, equipment, etc.)

Once your needs have been determined, you will have to choose the appropriate vehicle. Rental companies often offer a very diverse range of vehicles (city car, sedan, convertible, minivan, utility, etc.).

A small car will be perfect for short trips and will suit reasonable costs. A regular car will be useful for families with some luggage and car seats to install in the vehicle’s back. Regarding the distance to be traveled, it is important to choose a package that meets your needs as closely as possible because the additional kilometers are charged at full price.

2. Choose the Rental Company Carefully

Specialized agencies

Car rental agencies are located in all major stations and airports. They are rental professionals who often offer a large choice of vehicles. Experienced and reputable rental companies generally offer the best customer deal.

3. Book at the Right Time

How to make a success of your car rental? By booking in advance! Booking at the last moment is a mistake not to make.  In the last 48 hours before the rental, prices rise on some models. The ideal is to reserve your vehicle at least 30 days in advance.

If you are renting abroad, it is much more comfortable to compare prices in advance on the internet than after a 10-hour flight with people who speak only broken English.

4. Before Car Rental

Before concluding the rental agreement, you must read it carefully. The essential points are:

  • The price
  • The rental conditions: age of the driver, price of the additional driver, obligations, number of years of driving license requested, return conditions, amount of security deposit, etc.
  • The number of kilometers included in the package and the price of the extra kilometer
  • The insurance offered

Then ask all the questions that are important to you. For example, the agency’s opening hours so as not to end up in front of a closed-door in case of delay. Another detail that can make the difference, the presence of a car park within the airport, the station to collect and return the car. Otherwise, you will have to request the rental company or join the agency by bus to collect the car, which can be impractical or even complicated for departures at night or early in the morning.

By paying the car rental amount with a premium bank card (Gold MasterCard or Visa Premier, for example), additional insurance services may be automatically included. Read your credit card agreement carefully rather than increasing the car rental bill with optional insurances that will duplicate. See the article spend less for your insurance to avoid paying twice for the same guarantee!

5. When Collecting the Keys

Before signing the contract with an agency, you must check the situation of the rented car.

If the reserved model is not available, two solutions are available to you:

Get reimbursed

Get another model:

  • If it is of a higher class: without increase from the lessor
  • If it is of a lower class: with a refund of the difference

Often, you sign the agreement, you are given the keys, and you find the car in a parking lot. But in fact, the signed contract must indicate all the scratches and possible problems found on the vehicle. If scratches are not mentioned, and you sign the contract, you are responsible for all damages not mentioned in the contract.

Therefore, it is strongly recommended to take a tour of the picky vehicle before signing the contract or to return immediately to the lessor so that the problem appears in the contract. It is also necessary to compare the number of kilometers indicated on the contract and the odometer, and the fuel level. Even if the rental firm mentions scratches or other car problems on the agreement, do not hesitate to take pictures with your phone the same day.

No need to take additional options. Does your smartphone make GPS? So use it! In the article, what should not be forgotten in your suitcase? The complete list! You will discover applications to download, including maps and GPS available even offline! Buying a booster seat is often less expensive than renting it along with your vehicle.

6. During The Car Rental

Every vehicle is different to drive. So take the time to get used to your rental car. Take the time to get comfortable before departure:

  • Adjust your seat
  • Adjust mirrors
  • Check the efficiency of the brake pedal
  • Locate the position of the levers
  • Make sure you know the type of fuel required

The lessor must ensure to offer a car that works properly. Routine maintenance, such as oil level and tire pressure, is your responsibility.

If the car exhibits mechanical malfunctions during use, the lessor is responsible. In the event of a breakdown, contact the rental company to find out what to do.

To limit fuel costs, it is better to adopt eco-driving practices, even on vacation!

7. When The Vehicle Is Returned

When returning the vehicle, some rules must be observed. The car is returned with a full tank of fuel. If this is not the case, the lessor will charge much more for petrol than the service places. The car must also be made clean. Some clauses may prohibit you from smoking in the vehicle. Otherwise, you will have to pay for cleaning on arrival. It would help if you respected the schedule agreed with the lessor; otherwise, you will have to pay a supplement.

8. Drive Abroad

To drive safely and legally abroad, you must take into account the rules of each country.

If you plan to cross borders with the vehicle, first check that the rental company allows it. Otherwise, you will not be insured in the other country. Some rental firms add restrictions to agreements, such as the ban on taking a ferry to an island. Check your agreement in detail.

Six tips for a consistent digital identity

The digital identity is the amount of information about a person that can be found on the internet, which is made up of images, personal data from different sources (such as subscriptions, comments …), social networks, blogs, etc.

In the same way, companies that are present on the internet also have a digital identity, made up of web design, social networks, corporate mail, marketing actions, their own apps, and many more elements: everything that a brand uses In its online communication strategy, from the tone of the messages to the style of the images, it forms a digital identity that transmits the personality of the brand.

Online reputation and digital identity are related, but they are not the same. Although both depend on the content that appears on the internet about the company, online reputation is created mostly by users, with the opinions that they pour into the network, while the digital identity is totally built by the company, which can lead to a crisis of online reputation if done wrong. For a professional digital identity you must have to concern with web design company in Pakistan.

Creating a corporate digital identity requires time and effort, but it helps to reinforce the trust of the audience since they are clear about who we are and do not confuse us with similar companies.

How to strengthen corporate digital identity

  • Maintain the corporate image: the logo, the name, the web domain, and the colors are essential for the construction of the corporate identity. If your company already has an offline life, keep its image in the online world. Using the same profile image on all social networks also makes it easier for them to find us.
  • Adopt the same tone: think about how you want your audience to perceive you and what personality you want the brand to have (a signature can be funny or serious, emotional or rational, etc.). The tone should be the same on all channels, as using a bright and serious tone on the blog and, at the same time, emoticons and informal language on social networks will mislead the audience.
  • Decide where you are going to be present: to do this, you must find where your target audience spends time on the internet and choose the places that are in accordance with the company’s philosophy and its theme. A very common mistake is to focus only on one channel (for example, the blog) and neglect the others, while the opposite (opening many profiles that cannot be kept in a good state of update) is not convenient either.
  • Ensure the consistency of your data: Your brand and your business information are found in many places such as your corporate website Google Places, Facebook, Yellow Pages, Foursquare, Yelp, and many more places, sometimes entered by people outside the company. It is essential to ensure that the data entered on all these platforms matches, in order to improve NAP consistency, ensure that customers find you and avoid generating mistrust with contradictory data.
  • Establish the line of thought: respond to comments and criticism honestly, as users distrust brands when they sense that they do not tell the truth. Choose the values ​​that the brand encourages, such as inclusion, bravery, a sporty lifestyle, exclusivity, or humor. However, don’t play all the battles or sign up for all the fads. For example, it does not make sense for the company to be a champion of eco-friendly issues if measures are not taken to reduce the emission of waste; Nor that in your communications, you exalt the love for animals, if pets cannot enter your business.
  • Take care of social networks: as it is a more spontaneous medium and in which there is more interaction with users, such as a blog, it is a weak point for a corporate identity that can easily spark a reputational crisis online. Prepare an action protocol to answer complaints, comments, and claims, so that the same style is always followed. It is also important to careful with the personal profiles of managers on social networks, especially if they indicate that they belong to the company. The company philosophy takes into account the set of codes, beliefs, and values ​​shared by all or by the vast majority of the members of an organization; and if relevant people in the corporation show that they do not share them, all credibility will be lost.

In short, a solid digital identity must be consistent with the type of company, cover all channels, and be maintained over time. Sometimes it is necessary to change the digital identity of a company due to an adaptation to the market or society, but if done in a sudden and unjustified way can quickly lose all the consistency gained.